Victoria Bedard, the owner of Folk & Forest, is getting ready for her store’s opening day scheduled for December 1. Nick L.M. Allen photo
Nicholas L. M. Allen
Nov 29, 2023
Victoria Bedard, the owner of Folk & Forest, shared the story of her journey from horticulture and landscaping school on Vancouver Island to the upcoming opening of her flower shop on December 1 in Blairmore.
In the heart of the Pass, a floral haven is about to bloom, and its roots run deep in passion and horticultural expertise.
Victoria Bedard, the owner of Folk & Forest, shared the story of her journey from horticulture and landscaping school on Vancouver Island to the upcoming opening of her flower shop on December 1 in Blairmore.
Returning to her hometown, Bedard recognized the seasonal nature of horticulture work and sought a way to make her passion a year-round endeavor. Inspired by the joy that flowers bring and her desire to support people through life’s ups and downs, she decided to venture into the world of floristry. Opening a flower shop felt like the natural path to combine her skills with her love for connecting with people.
“I was thinking of ways to make my horticulture career more year-round and flowers make people happy, and I love being part of that and supporting people in the highs and lows of everything. Opening the flower shop felt like the right path for that,” said Bedard.
Having completed her Level 1 and 2 in the trades program for horticulture, she plans to return for Levels 3 and 4, further enhancing her expertise. Bedard unveiled that Folk & Forest will offer a variety of flower bouquets for unique occasions, from birthdays and anniversaries to weddings and funerals. Additionally, the shop will feature house plants, including tropical varieties, to bring a touch of nature into homes.
Bedard revealed that Folk & Forest’s opening day is scheduled for December 1, and the name itself holds a deeper meaning. “Folk” represents people, and “Forest” symbolizes the environment. Together, they embody the connection between humans and nature, reflecting Bedard’s commitment to the Earth and her forest-inspired spirit.
Expressing her excitement about the venture, Bedard conveyed the effort she has poured into creating Folk & Forest. Her aspiration is to build a space that becomes a community hub, a place where people find support and joy during every phase of life. She envisions the shop as a platform for connections, where the community can gather and build meaningful relationships.
“I’ve put a lot of work and I put my entire soul into this company and I’m excited to share with the community,” said Bedard.
While Folk & Forest will offer ceramic pots for plants and vases for flowers, Bedard clarified that she will not compete with another local business, Spring Break, which specializes in planters. Instead, she expressed openness to collaboration, highlighting a positive and supportive relationship with the store and its owners.
Bedard expressed her eagerness to embark on this new journey within the community. She acknowledged the inevitable learning curve of starting a business but embraced it with enthusiasm. The interview provided a glimpse into the passion and dedication that Bedard brings to Folk & Forest, setting the stage for a vibrant addition to the community, a place where flowers, community, and connections will flourish, on December 1.